Tariffs sparked fears of a potential recession and rising consumer prices.
In Long Beach, California, the meeting of global maritime transport executives turned into an atmosphere of concern in response to the recent changes in U.S. trade policy. The executives gathered this week, expected to discuss market trends and supply chain challenges at the annual S&P Global conference, TPM25. However, the focus took an unexpected turn, triggering great logistical uncertainty.
On March 4, President Donald Trump officially imposed a 25% tariff on products from Mexico and Canada, two of the United States’ main trade partners. He also applied a 10% tariff on China, which had already been increased a month earlier. This measure caused a major shock in global trade, sparking fears of a potential recession and rising consumer prices.

Earthquake in the supply chain
Several veteran maritime transport experts present at the TPM25 conference expressed their surprise at the speed with which the new tariffs were implemented. Cindy Allen, CEO of the consultancy Trade Force Multiplier, compared the situation to an 8.0-magnitude earthquake on the Richter scale, stating that despite efforts to prepare, the impact was devastating, reported TransportTopics.
To increase uncertainty, on March 4, U.S. Secretary of Commerce Howard Lutnick suggested that Trump might be considering a compromise with the governments of Mexico and Canada. However, Lutnick warned that the tariffs would likely be “somewhere in the middle” and that Trump might seek a solution with neighboring countries without completely eliminating the tariffs.
The fear that the tariffs would be quickly implemented led to a significant increase in cargo volume at the ports of Los Angeles and Long Beach, key entry points for imports from China. Companies seemed to rush to move their products before the new restrictions were imposed, reaching record numbers in recent months.

Impact on border businesses
Once the tariffs took effect, businesses operating on the U.S.-Mexico border were forced to quickly adapt, opening accounts with the U.S. Customs and Border Protection service to handle the new taxes.
The effects of the new tariffs are not only affecting trade between the U.S. and Mexico, but are also hitting other businesses dependent on cross-border trade. Canadian companies are also looking for ways to adapt. At UgoWork, a manufacturer of forklift batteries, CEO Philippe Beauchamp mentioned that they might open a plant in the U.S. to avoid high tariffs. Similarly, Paul Sandhu, CFO of Bondi Produce, a Canadian company distributing fruits and vegetables, commented that the 25% tariffs cannot be absorbed by the company, meaning they will be forced to pass part of the cost onto consumers.

Expert advice: stay calm
During TPM25, trade and customs expert Pete Mento offered crucial advice to attendees: “Panic is very expensive, probably more expensive than patience.“ Mento urged executives to stay calm and avoid making impulsive decisions, as visceral reactions to trade policies could be harmful to businesses.
In summary, Trump’s tariff policy has unleashed a torrent of uncertainty in global trade, affecting both large companies and small businesses. The situation demands quick adaptation but also caution to avoid excessive reactions that could worsen the crisis.

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