Open to non-driving industry stakeholders, the survey seeks to understand career pathways, challenges, and opportunities to shape policies and resources that support women in the industry.
The Women In Motion (WIM) Council of the American Trucking Associations (ATA) has launched its first-ever industry-wide survey to amplify the voices of women in trucking.
This initiative aims to gather crucial insights from trucking professionals across diverse backgrounds, paving the way for best practices in recruiting and retaining women in the industry.
“We’re thrilled to launch this groundbreaking survey focused on the experiences of women in the trucking industry,” said ATA COO and WIM Co-Chair Sarah Rajtik.
“While designed to highlight women’s perspectives, we welcome participation from everyone in the industry to help us gain a comprehensive understanding of the challenges and opportunities in trucking. The insights gathered will shed light on key issues, helping us drive meaningful change and create a stronger future for women.”

The WIM survey is open to all non-driving industry stakeholders, regardless of gender, and focuses on understanding career pathways in trucking—from entry points into the industry to factors that foster long-term retention. By collecting this feedback, WIM aims to shape policies, create valuable resources, and establish gold standards to better support women in the trucking profession.
The survey will remain open until April 18, 2025. As an added incentive, three participants will be randomly selected to win a free pair of AirPods. Both men and women in non-driving roles within the industry are encouraged to participate.
Survey Details and Objectives
Responses to the survey will:
- Provide data-driven insights to guide WIM’s policy and content development.
- Highlight effective strategies for recruiting and retaining women in trucking.
- Enhance the industry’s understanding of the challenges and opportunities women face today.
To ensure privacy, all collected data will remain completely confidential. Personal and organizational information will not be publicly disclosed, and results will only be reported in aggregated, non-identifying formats.

Complementary Research
This initiative builds on recent research conducted by the American Transportation Research Institute (ATRI), which explored challenges faced by women truck drivers. Over 1,600 truck drivers contributed to ATRI’s study, the results of which are available for free on ATRI’s website.
By combining the findings from both studies, ATA’s Women In Motion Council aims to create a more inclusive and supportive environment for women in trucking, ultimately driving progress across the industry.
For more information about the survey or to participate, visit ATA’s Women In Motion Council website.

What Truck Drivers Love Most About Their Job
Truck driving isn’t just a job; for many, it’s a calling that offers a unique blend of freedom, adventure, and independence. By Bob Dilliplaine, Industry

Frozen Roads After Bomb Cyclone: Black Ice, Record Snow and High Risk for Trucks
Frozen roads continue to disrupt freight transportation following the impact of a powerful bomb cyclone, leaving behind black ice, highway shutdowns, power outages, and dangerous winter driving conditions stretching from the Gulf Coast to New England.

Lunar New Year 2026: Ancient Traditions, Renewed Energy, and Massive Celebrations
Lunar New Year 2026 begins on February 17 under the sign of the Fire Horse and is marked by spiritual rituals, family reunions, and large-scale celebrations in both China and the United States, especially in California.

Freedom 250 Grand Prix: How Logistics and Transportation Will Power the Race in Washington
The first-ever IndyCar street race in Washington, D.C., scheduled for August 21–23, will headline the United States’ 250th anniversary celebrations — and it will trigger a massive transportation, freight, and urban logistics operation behind the scenes.

Groundhog Day: What It Means for Trucking When “Phil Sees His Shadow”
The forecast from America’s most famous groundhog is calling for more winter — and that’s an important signal for the trucking industry and cold-season route planning

Love on the open road: the best dating apps for truckers
If you’re looking for someone to go the long haul with, here are the best dating apps for truck drivers. They say love is everywhere…